High Science

By Peter Pitts, CannabisBPO Advisory Board Member Last week the FDA issued its most recent thinking on CBD: https://www.fda.gov/news-events/press-announcements/fda-advances-work-related-cannabidiol-products-focus-protecting-public-health-providing-market Under the title, “FDA Advances Work Related to Cannabidiol Products with Focus on Protecting Public Health, Providing Market Clarity,” it was, to anyone paying attention, a regulatory finger-wag to a still-nascent industry that still just doesn’t [...]

By |2020-03-12T19:38:43+00:00March 12th, 2020|Blog|Comments Off on High Science

The Most Important Ratio in Cannabis is 1:1

By Marshall Ogen, Vice President of Business Strategy at CannabisBPO Post originally featured as a GUEST BLOG for CannaTech: https://www.canna-tech.co/cannatech-sponsors-take-to-the-page/guest-blog-cannabis-bpo-2/ "Think globally, act locally" rings very true for the cannabis industry as cannabis expands online across the globe, a vast number of products are not allowed to be sourced or sold outside of their growing [...]

By |2020-02-19T19:33:17+00:00February 19th, 2020|Blog|Comments Off on The Most Important Ratio in Cannabis is 1:1

The Real Value of a 2 Dollar Bill

By Marshall Ogen, Vice President of Business Strategy at CannabisBPO Iwas recently having dinner with a group of friends at an industry conference. Somehow, we began discussing currency, specifically about people who draw or write on dollars. It sounds boring, but actually, what happened next was far from it. I had no idea about the [...]

By |2020-01-09T18:32:22+00:00January 9th, 2020|Blog|Comments Off on The Real Value of a 2 Dollar Bill

Is it Time to Stop Making Grandma Feel Like a Stoner?

By Marshall Ogen, Vice President of Business Strategy at CannabisBPO "Don’t find customers for your products, find products for your customers.” (Seth Godin) The cannabis industry must continually anticipate, and advance our customers' needs. We need to design products that serve all of our customers. Although not exploited by Hollywood’s fiction machine, cannabis consumers vary [...]

By |2020-01-03T14:44:58+00:00December 18th, 2019|Blog|Comments Off on Is it Time to Stop Making Grandma Feel Like a Stoner?

The Curious Connection Between Toothpaste and Cannabis

By Marshall Ogen, Vice President of Business Strategy at CannabisBPO "Success depends upon previous preparation, and without such preparation there is sure to be failure." (Confucius) In 2007, Colgate-Palmolive Co. warned counterfeit “Colgate” toothpaste that may contain a toxic chemical, diethylene glycol, a chemical found in antifreeze, had been found in stores in the United [...]

By |2019-11-19T22:53:03+00:00November 12th, 2019|Blog|Comments Off on The Curious Connection Between Toothpaste and Cannabis

Surprise – Guess What the Illicit Cannabis Market Does Better?

By Marshall Ogen, Vice President of Business Strategy at CannabisBPO The cannabis industry started as the inverse of normal business sectors. Cannabis was not a product that the industry needed to “sell” the benefits to potential consumers, it had an existing customer base already served by the illicit market. With expanded legalization, there are now [...]

By |2019-11-19T22:53:31+00:00October 28th, 2019|Blog|Comments Off on Surprise – Guess What the Illicit Cannabis Market Does Better?